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Content Marketing Operations & Webflow Design Services with Sophie Michaud

Content Marketing Operations & Webflow Design Services with Sophie Michaud

Sick of marketing that feels like chaos? Been there.

After years of working with brilliant marketing teams burn out on random tactics, I discovered something better: systematic approaches that grow with you.

I'm Sophie—the Marketing Content Systems Architect changing how tech startups think about marketing.

My service blueprint

Strategic foundation

Psychology-driven strategies based on how B2B buyers actually make decisions. No spray and pray—just content that works.

Ongoing growth partnership

Consistent momentum without the marketing circus. For teams ready to build with content systematically.

Content ops that scale

From idea to published without burning out. Think systematic content production workflows, not constant firefighting.

Revenue-focused websites

Custom Webflow sites optimized with behavioral psychology. Because pretty pages don't pay bills—strategic conversion does.

My philsophy

  • Complete system ownership—You own everything from the start, no dependencies
  • Psychology and data driven decisions—Science over opinions
  • Proven frameworks—Tested with tech companies across Finland
  • Full documentation— So your team can operate independently post-project

Pro Tip: Stop chasing every new marketing tactic. Build a system that works for you, then optimize it. A strong marketing foundation beats trend-chasing every time ;)

My journey so far

Started with a business degree, became a growth marketer, then content strategist, and now brand builder. From helping small teams across Finland escape the content hamster wheel to building scalable systems for growing startups—each project teaches me something new about what actually moves the needle.

Ready to turn your marketing chaos into stress-free success? Let's build a sustainable system together → sophiemichaud.com

Helsinki-based | Serving tech companies globally | Marketing, multimedia content, website and brand building | Co-host of like, is this legit? podcast

Currently only taking clients registered in Finland through my self-serve web shop. If you're based elsewhere, contact me through my website at sophiemichaud.com

don't just take my word for it...

"Sophie is one the best SaaS content marketers I've worked with." -Teemu Raitaluoto

"I truly appreciate her ability to tell compelling stories, her incredible organizational skills, and talent." -Viivi Marttinen

"Sophie is a marketing powerhouse who leaves no stone unturned. Equipped with a keen eye for detail, and a no bs approach to marketing, she always delivers!" -Kristina Knut

"She's a total wizard with different marketing strategies and tools, and very creative with ideas and ways to implement them!" -Darja Husu

"Sophie is a class-act and a rockstar who will help your team grow to unseen heights!" -JJ Hurstinen

"Working with Soph, you'll get an energizing team member who asks the tough questions (spoiler: data is the answer) to help you and your team grow!" -Eliott Tallqvist

"Sophie is not just any marketer. She's a visionary who transforms challenges into opportunities for growth. Working with her has been a truly enriching experience!" -Serena Chan

"Her guidance and mentorship on content marketing were excellent and gave me great ideas on how to improve my professional and personal content production." -Riku Mikkonen

"Sophie is a rare gem of a content marketer whose skills don't stop at planning, writing, editing, proofing, and optimizing killer blog posts." -Pinja Dodik

Join this awesome group of marketers and get the most out of your content marketing now

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  • info@sophiemichaud.com
  • https://www.sophiemichaud.com

Templates & Products

  • Product image of  Starter Brand Style Guide Template Database by Sophie Michaud

    Starter Brand Style Guide Template Database by Sophie Michaud

    €19.00

    Incl. VAT 25.50%

    Starter Brand Style Guide Template Database Create a professional, consistent brand identity that stands out and builds trust with your audience. This starter Notion template is your toolkit for developing and maintaining a cohesive brand style guide. Perfect for entrepreneurs, small businesses, freelancers, and marketing teams who want to establish clear brand standards without the complexity. What's Included Brand Foundation Mission Statement builder with examples and guidance Core Values framework to define your brand principles Step-by-step instructions for each element Voice & Communication Tone & Personality definitions with real examples Voice Characteristics templates (Conversational, Direct, Empathetic, etc.) Language Guidelines with DO/DON'T vocabulary lists Content Guidelines with practical writing principles Visual Identity System Color Palette organizer with hex codes and usage notes Font Selection guide for headlines, body text, and accent fonts Visual consistency tips and best practices Organization & Management Status tracking for each brand element Notes and examples sections for reference Related resources linking system Files & media attachment capabilities Perfect For Entrepreneurs building their first brand identity Small businesses wanting professional brand consistency Freelancers & consultants establishing credible personal brands Marketing teams needing their first organized brand asset guide Key Benefits Professional brand foundation in hours, not weeks Consistent messaging across all your communications Clear visual identity that builds recognition and trust Team alignment with documented brand standards Easy organization of all brand assets in one place Scalable system that grows with your business How It Works Duplicate the template to your Notion workspace Follow the steps to fill in each brand element Use the examples and guidance provided Track your progress with built-in status indicators Reference and update as your brand evolves No design experience required—just follow the step-by-step guidance to build a brand that truly represents you. Stop struggling with inconsistent branding. Start building a professional brand identity you're proud of.

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